PASA Connect Category Management Strategy- Brisbane 17.10.17
In this first Category Management Strategy Round Table members commence by giving Introductions regarding themselves , their teams and their organisations.
Secondly members outline and discuss fundamental questions such as:
- How do we define category management?
- How do you effectively manage stakeholders and get their buy in?
- What tools are available to you to manage stakeholders?
- Executive support/mandate and Influencing
- What is a stakeholder?
Rosaline Davis-Aqseptence Group
Scott Brennand- Cochlear
Janine Cerlain – Cochlear
Greg Smyth – The University of Queensland
Rachel Johnson-The University of Queensland
Daniel Gurr- Bank of Queensland
Danielle Tracey – Bank of Queensland
Jonathan Bent-Bank of Queensland
Christina Blanchard-Queensland Rail